Steely Good is a food production company, albeit it small, creating vegan and vegetarian ‘delights’ which are sold at Farmers’ Markets and Food and Drink Festivals in Kent. It’s been a fun year developing recipes, testing them on ourselves, testing them on friends and testing them on strangers, (who then made orders to buy more!). The best part for me personally is that I lost quite a lot of weight, without dieting and without feeling I was missing out on something.
My increased energy levels have probably been really annoying for my family and friends…but if you could see my face expression now, you would see I don’t care.
Food product development is an interesting field to be branching out into. Some things have worked well and I have had some disasters but it really has been fun working on both. The fact that the Steely Good range just happens to contain no meat keeps the branding clear, especially for our loyal customers who are looking to enjoy a more meat free diet, or at least having meat free days a couple of times per week.